[New] 2024 Approved Mastering Video Presentation Utilizing LC and BB Techniques on Facebook

"[New] 2024 Approved Mastering Video Presentation Utilizing LC and BB Techniques on Facebook"

James Lv13

Mastering Video Presentation: Utilizing LC and BB Techniques on Facebook

2 Ways to Add a Letterbox for Facebook Videos

author avatar

Liza Brown

Mar 27, 2024• Proven solutions

First let us start with the question, what is a letterbox for a Facebook video?

Adding a letterbox simply means transferring a widescreen aspect ratio video or footage to a video format with a standard width, without cropping or changing the aspect ratio of the original footage. An increasing number of people prefer to create a letterbox for their video and upload it to Facebook, as it imparts a cinematic look to the video, and is easy to get more likes. You can see the difference between before and after adding a letterbox

pic-compare

Want to have a try? Come on!

Get Started with Filmora

A square video in a 1:1 aspect ratio is preferred by Facebook. There are varieties of video editing apps available in the market that allows you to create a square video and add a letterbox on it. But most of them have a complicated interface and you might need to watch a lot of video tutorials to make head and tail of it. If you want to add such a letterbox for your Facebook video, Wondershare Filmora may be a good choice for you. Currently, Filmora offers two ways to add a letterbox for your square Facebook video.

Method 1: Make a Letterbox by Project Ratio Mismatch

This method is suitable for users whose source videos are not in square format (1:1). It is a simple method in which the aspect ratios of the source and project videos are compared. In this method, a letterbox will be created automatically when there is a mismatch between the aspect ratio of the original video and the project you are creating using the Filmora application. Let us see how this can be done:

  • 1. Open Filmora, start the project at 1:1 square or Instagram mode

start-filmora9

  • 2. Go to File-Import Media and import the source file to the Media library (let’s say it’s 1920*1080 at 16:9)

import-sample-video

https://techidaily.com
  • 3. Drag and drop the source video to the timeline, and a black letterbox will be created automatically in the preview window, cause the source file didn’t match the 1:1 ratio you set for the project

automatic-letterbox

https://techidaily.com
  • 4. Add a subtitle under Titles tab to the letterbox at the top and bottom and custom the texts you want.

add-letterbox-title

And you can also go to the Elements tab, and add some creative elements such as emoji to the letterbox.

add-emoji-elements

  • 5. Export the square video to local computer in mp4 or other supported formats

filmora9-export-panel

  • 6. Upload the exported square video to Facebook, and show how it looks like on Facebook.

post-on-facebook

https://techidaily.com https://techidaily.com

Method 2: Create a Letterbox by Adding Text Shapes

This method is suitable for the source videos in a 1:1 ratio (e.g. 1080*1080). Let us see the steps below:

  • 1. Start the project at 1:1 square or Instagram mode, and import your source video

import-square-video

  • 2. Then drag and drop your source video to the timeline. No black bars will appear automatically like in Method 1

no-letterbox

  • 3. To create a letterbox, choose the option Titles. Now you will be shown a variety of subtitles and credit styles
  • 4. Select Subtitles, then add a subtitle style that has a black background to your video, such as Subtitle 1,2,3, etc.

add-doll-subtitle

  • 5. You will see that the subtitle appears on the video in real time. Here you can adjust the width and height of the subtitle. Make it so that that black bar covers the lower end of the video completely and delete the text

custom-letterbox

https://techidaily.com
  • 6. Drag and drop the subtitle again from the Titles-Subtitles option. This time for the top section of the video

add-subtitle-again

  • 7. You can input your own texts in the box or delete the text as you want, and you will be left with a video that has black bars on the top and bottom

get-both-letterbox

  • 8. Export the video to your computer or phone in mp4, then upload it to Facebook, and finally, you will see the magic!

post-my-video

https://techidaily.com https://techidaily.com

To Sum up

Adding a letterbox, then designing your own texts, elements and filters will bring great creativity to your video on Facebook. Creativity will connect people and you will create your own magic! Filmora now offers 2 effective ways to add a letterbox to any videos and a variety of attractive filters, overlays, and elements. This is why we recommend you all to try and use Filmora for all your editing needs. Here you go!

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

author avatar

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Also read:

  • Title: [New] 2024 Approved Mastering Video Presentation Utilizing LC and BB Techniques on Facebook
  • Author: James
  • Created at : 2024-10-20 18:54:06
  • Updated at : 2024-10-21 22:48:16
  • Link: https://facebook-clips.techidaily.com/new-2024-approved-mastering-video-presentation-utilizing-lc-and-bb-techniques-on-facebook/
  • License: This work is licensed under CC BY-NC-SA 4.0.